I’ve had the pleasure of helping out with the organization of a fundraiser. I have learned that organizing a fundraiser is a ton of work, but knowing that all of the proceeds go to a great cause, the Casey House Foundation, makes it entirely worthwhile. Mind you, I’m not doing any of the difficult [...]
Often when we are developing relationships with new and potential clients the subject of branding comes up. Usually the client will make some sort of comment around the fact that they haven’t really worked on developing their brand – at least not yet. When asked what have they been working on, the response is [...]
How many friends do you have?
I’ve been reading and hearing a lot of chatter about how many “friends†people have.  Technology has certainly expanded our networks, but it hasn’t improved the relationships we have like back in the “old daysâ€. You know, back when you would actually call people next door, or when long distance phone calls or receiving [...]
The Wonder that is WD-40!
This past week a colleague and I were pitching a potential new client who completely caught us off guard. When we arrived at their office they told us that the interview would be held at their boardroom table. Interview?!?! What do you mean interview??? Six people proceeded to join us at the table and asked [...]
Sunburns and Shenanigans
After a long weekend of constant travel from Mississauga, to Buffalo, to Malton and an epic sunburn that can only be described as…epic, I’m reminded of the old scouts motto, be prepared. That applies to everything in life not just long car rides, massive mall crawling or beer induced suntans that could’ve been prevented with [...]
BIG Inspiration
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Many designers and artists will most likely agree, sometimes we can find inspiration in the strangest things. Â
What I love best about walking around the streets of Toronto is that it gives me time to look around and see things that I wouldn’t normally see if I was driving or taking the TTC. Often times [...]