30
Nov

Heart at Work: An inexpensive night out!

I’ve had the pleasure of helping out with the organization of a fundraiser. I have learned that organizing a fundraiser is a ton of work, but knowing that all of the proceeds go to a great cause, the Casey House Foundation, makes it entirely worthwhile. Mind you, I’m not doing any of the difficult [...]

30
Nov

Service is the New Marketing

I read this headline last week with a bit of a chuckle. As someone who has spent the last 20 years in the retail industry, I would not consider this to be a new concept. I’ve always known that the way to get someone back into my store was to provide the customer with a [...]

24
Nov

Are you branding when you think you’re not?

Often when we are developing relationships with new and potential clients the subject of branding comes up. Usually the client will make some sort of comment around the fact that they haven’t really worked on developing their brand – at least not yet. When asked what have they been working on, the response is [...]

06
Nov

How many friends do you have?

I’ve been reading and hearing a lot of chatter about how many “friends” people have.  Technology has certainly expanded our networks, but it hasn’t improved the relationships we have like back in the “old days”. You know, back when you would actually call people next door, or when long distance phone calls or receiving [...]

26
Oct

The Wonder that is WD-40!

I recently acquired a gently used mirror for my bathroom - only problem was I had to remove my old mirror.  Unscrewing the clips seemed easy enough, and I figured I could just pull it off the wall after that.  But no… the beast was ‘glued’ to the wall.  Using a saw, I (and by [...]

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11
Sep

How I Spent My Summer Vacation(s)…

I have never been one to procrastinate.  I thrive on checking things off my To Do List.  But when it comes to taking my vacation… that is a different story.  Having put off taking my vacation all year, it came down to a use it or lose it situation - with the clock ticking and [...]

04
Sep

Take an hour and clean up the mess in your life

So the ex is winding down this weekend which signifies the end of summer – boo hoo. I personally have not been to the ex in many many years but it is a nice tradition for us Torontonians to remind us that we need to squeeze every ounce of enjoyment out of the last lazy [...]

07
Aug

Are you a part of the solution or a part of the problem?

This past week a colleague and I were pitching a potential new client who completely caught us off guard.  When we arrived at their office they told us that the interview would be held at their boardroom table. Interview?!?! What do you mean interview??? Six people proceeded to join us at the table and asked [...]

04
Aug

Sunburns and Shenanigans

After a long weekend of constant travel from Mississauga, to Buffalo, to Malton and an epic sunburn that can only be described as…epic, I’m reminded of the old scouts motto, be prepared. That applies to everything in life not just long car rides, massive mall crawling or beer induced suntans that could’ve been prevented with [...]

17
Jul

BIG Inspiration

 
 
Many designers and artists will most likely agree, sometimes we can find inspiration in the strangest things.  
What I love best about walking around the streets of Toronto is that it gives me time to look around and see things that I wouldn’t normally see if I was driving or taking the TTC.  Often times [...]